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Amanda Zuniga

Senior UX/UI Designer

Translating complex problems into intuitive, accessible digital solutions — 7+ years of experience.

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About

Amanda Zuniga, Senior UX/UI Designer

Storyteller.
Designer.
Problem Solver.

7+ years experienced UX/UI Designer with a foundation in journalism. My path blends storytelling and user-centered thinking to translate complex problems into intuitive, accessible digital solutions that harmonize client goals with real user experiences.

Journalism taught me how to ask the right questions — UX taught me how to design solutions.

7+Years experience
3Languages
5+Industries

Languages

SpanishNative
EnglishC1
FrenchB2

Featured Work

Selected Projects

End-to-end UX/UI work across telecommunications, travel, and design operations (reach out to get more details about these projects and other).

AI-Powered Loyalty Experiences — image 1

Travel & Tourism

AI-Powered Loyalty Experiences

Explored how AI can power adaptive loyalty experiences for a multi-brand travel company — combining an AI Guest Profile Intelligence, AI Concierge, and a unified design system to create dynamic, personalized journeys.

AI DesignDesign SystemsFigmaPrototypingCode Connect
Fully interactive AI Concierge accessible to both customers and staff
Explore project →
Latam Design Community All-Hands — image 1

Community & Design

Latam Design Community All-Hands

Launched the Latam Experience Monthly All Hands — a dedicated space for regional teams to connect, share updates, and learn together. Led a full redesign to better represent Latam culture.

Design LeadershipCommunityFacilitationUX Strategy
Strong recurring engagement with consistent positive team feedback
NFT-Powered Event Ticketing — image 1

Events

NFT-Powered Event Ticketing

Designed an NFT-based ticketing platform that made blockchain-backed event tickets feel familiar and approachable — simplifying ticket discovery, seat selection, checkout.

UX DesignUI DesignContent StrategyDesign SystemPrototyping
Users successfully completed ticket purchase flow without blockchain knowledge
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Digital Disconnect for Deceased Members — image 1

Telecommunications

Digital Disconnect for Deceased Members

Enabled customers to disconnect a device for a deceased member entirely online — replacing the need to call customer service with a gentle, private, and empathetic digital experience.

UX ResearchUX DesignUI DesignContent
100% of participants preferred the new digital experience

Testimonials

What people say

She naturally creates alignment across partners by simplifying complex issues and guiding everyone toward solutions that make the most sense for the product and the customer. She embodies many of the qualities that define a strong Lead Designer.

Sanchita Bajaj

Design Director · Verizon

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Skills

What I Bring

UX Research

Understanding users deeply to design with clarity and confidence.

User ResearchSystem MapsJourney MappingMazeInterviews
UI Design

Crafting interfaces that feel intuitive, polished, and purposeful.

Design SystemsFigma PrototypingAI for DesignVibe CodingAccessibility
Tools

A versatile toolkit for design, content, and collaboration.

FigmaSketchAdobe PremiereWordPressClaude CodeMazeCMS PlatformsScrum / Agile
Soft Skills

The human side of design — how I work with teams and stakeholders.

Cross-team CollaborationStorytellingFacilitationAdaptabilityCommunicationCopywriting

Experience & Education

My Journey

Work Experience

2022 — Present

Senior UX/UI Designer

Publicis Sapient · San José, Costa Rica

  • · UX/UI for key clients: Marq Logistics, Publicis Health, Verizon
  • · Driving end-to-end design — from research and ideation to delivery and design systems
  • · AI-powered design workflows using Claude Code and Figma Code Connect
2019 — 2022

UX/UI Designer (Freelance)

Self-Employed · San José, Costa Rica

  • · Delivered UX/UI for Real Estate, Travel & Tourism, Beauty, and Non-profit clients
  • · Full project ownership: research, wireframes, visual design, and VQA
  • · Developed content strategy and copywriting alongside design deliverables
2018 — 2019

UX/UI Designer

The Sonar Company · San José, Costa Rica

  • · Designed digital experiences for technology sector clients
  • · Collaborated in agile sprints, contributing to UX strategy and UI delivery
  • · Built and maintained component-based design systems in Figma
2016 — 2018

Journalist

The Tico Times & OVAMA Communications · San José, Costa Rica

  • · Content creation and copywriting across print and digital channels
  • · Applied narrative skills that now inform user-centered design thinking
  • · Covered technology and business sectors, building domain expertise

Education

Issued 2024

UX Certificate

Nielsen Norman Group · Online

Issued 2022

UI UX Design Specialization

California Institute of the Arts · Online

Issued 2022

Scrum Master Professional Certificate

Certiprof · Online

2015 — 2019

Degree in Journalism

Universidad San Judas Tadeo · San José, Costa Rica

Contact

Let’s work together

Open to new opportunities, collaborations, and conversations.